John Key wasn’t going, then he was going. Copenhagen is soooo the hot topic right now. NZ`s PM is very much following Obama’s lead and we think the two of them should sit down over a glass of Taylor`s carbon-neutral wine and chat about climate issues!
As speculation heats up around the impact of the United Nations Climate Change Conference (COP15) in Copenhagen next week, Taylors Wines has signed the first deal to a greener future. From today, Taylors’ 100% carbon neutral range of wine, Eighty Acres, will be available at selected outlets throughout Denmark.
In September 2009, Taylors created a world first when it released a 100% carbon neutral wine range based on a Life Cycle Assessment (LCA) model compliant to ISO14044. This means that Taylors has offset the entire emissions associated with the Eighty Acres range of wines, from bud burst in the vineyard to the disposal of the empty bottle – a huge feat for the 40-year-old family business. Taylors signed a deal to distribute the Eighty Acres range in Denmark just as the world’s attention turns to Copenhagen for the United Nations Climate Change Conference (COP15) on Monday, 7 December 2009. The outlets are Crown Plaza Copenhagen, Copenhagen airport and distribution through Peter Justesen to various embassies throughout Copenhagen.
Mitchell Taylor, third generation CEO of Taylors Wines, is excited to be a part of such an important environmental movement.
“We’re thrilled not only to have the world’s first carbon neutral range of wines from cradle to grave, but also to supply them to a country that is to see the biggest global conference for our environmental future. We hope our contribution is just one of many for the sustainability of our environment,” he said.
Taylors Eighty Acres is also being launched in the UK in January 2010 following participation in the inaugural Drinks Business Green Awards.