We all love summer – and now there is even more to love. The innovative team at Cancer Society NZ have redefined sunscreen with the new SPF50+ Invisible Protect Sunscreen Gel.

Specifically designed for the intense New Zealand sun, SPF50+ Invisible Protect Sunscreen Gel provides the ultimate protection without compromising comfort or convenience, and has a delectable coconut fragrance, which smells so good you’ll look forward to wearing it.

SPF50+ Invisible Protect Sunscreen Gel offers extremely high protection through Broad Spectrum protection, which ensures protection from both types of radiation (UVA and UVB), with up to four hours of water resistance.

Fiona Mawley from Cancer Society says “New Zealand has the harshest sun in world and skin cancer is alarmingly common. It’s more important than ever to ensure we protect ourselves from exposure to the high levels of UV radiation.”

API Senior Brand Manager Shannon Mitchell adds, “We believe that if you put something on every single day it should be pleasant and enjoyable. Invisible Protect rubs in easily, feels amazing on your skin, and leaves you smelling like coconuts.”

Inevitably summertime goes hand-in-hand with the use of sunscreen. Thankfully, with SPF50+ Invisible Protect Sunscreen Gel, this summer you won’t even know you’re wearing sunscreen. It is easily absorbed into the skin without any residue or white marks and will not thicken when reapplied.

SPF50+ Invisible Protect Sunscreen Gel is dermatologically approved, preservative and paraben free, with natural plant and mineral extracts, including Aloe Vera and Vitamin E. The finish is dry and clear making it suitable for the whole family.

When it comes to sunscreen, remember:

  • New Zealand has the harshest sun in the world, so ensure you always cover up between 10am – 4pm.
  • Apply 5mls of sunscreen or a teaspoon measure to each limb.
  • Make sure to apply sunscreen 20 minutes before heading outside.
  • Seek shade where possible and always wear sunglasses, a hat and clothing.

SPF50+ Invisible Protect Sunscreen Gel is available for $19.99 at supermarkets and selected pharmacies nationwide. Every Cancer Society sunscreen purchased helps the fight against cancer with $2.5million has been raised since 2013.


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  1. Hi there

    The gel sunscreen has not worked for me. I religiously put on sunscreen but on both occasions using this gel I got sunburnt. Not happy. I loved the product for its ease of use and comfort but disappointed it was useless.


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