Step aside frosé – a classic spirit with a modern-of-the-moment twist is tipped to be the next gorgeous summer staple!

Inspired by an original recipe from the 1800s, Gordon’s Premium Pink Distilled Gin is perfectly crafted to balance the refreshing taste of Gordon’s with the natural sweetness of raspberries, strawberries and tangy redcurrants, coming together in a blushing pink tone.

Made from only the finest handpicked juniper berries and real fruit flavours that are naturally infused and distilled, Gordon’s Pink Gin offers a sweeter twist to your classic gin drink. To serve, simply mix with soda in a large wine glass with ice, and garnish with fresh strawberries and a dash of lemonade. If soda isn’t your thing, tonic is equally refreshing or sweet tooths can serve it with just lemonade.

Fenella Craig from Gordon’s says that aside from delivering a slightly sweeter yet refreshing taste, the beautiful colour makes this gin so appealing for summer.

“The popularity of pink has seen a meteoric rise – people are falling in love with this colour, and it shows in how insanely popular our pink gin has been in Europe. It really does liven up your cocktails – a real summer spritzer to enjoy with girlfriends!”

Resene Colour Expert, Karen Warman, believes blush tones will continue to take centre stage this season, describing them as, “on-trend, free-spirited and sophisticated.”

She adds, “Pink is the current darling of the colour world. Its recent popularity started with millennial pink and shows no signs of abating as pink morphs into a range of soft and sweet colours that feel like they have been picked out of a glorious sunset…pink is no longer just for the girls.”

Gordon’s Premium Pink Distilled Gin will be launching in New Zealand this month, following its incredible success in the UK and Europe.

Available at selected retailers

700ml RRP $41.99. 250ml RTD 4-pack RRP $14.99.

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