Bakers Delight New Zealand has raised $50,730 for KidsCan with its annual Finger Bun fundraising campaign.
The nationwide campaign was launched on 2 May, with the support of the Vodafone Warriors. Jazz Tevaga, who plays as a hooker, and Sam Lisone, who is a prop, both spent the morning baking, decorating and selling buns to customers.
The in-store fundraiser ran until 29 May, with thousands of iced Finger Buns covered with red and blue sprinkles sold throughout the brand’s bakeries.
$1 from every KidsCan Finger Bun and $2 from every KidsCan Mini Finger Bun 4-Pack were donated to KidsCan.
Bakers Delight had aimed to raise at least $40,000 this year. However, the bakeries smashed that target by more than $10,000. The funds are enough to provide kids in need with 1015 raincoats 1267pairs of shoes and 2534 pairs of socks.
Bakers Delight Pukekohe was a standout, raising $9000 for the cause. Other high performers included Bakers Delight Milford (sales increase of 250.32% on last year), Bakers Delight Botany (224.80%), Bakers Delight Pinehill (219.71%) and Bakers Delight Rotorua (161.72%).
“The results speak for themselves. Our bakeries love supporting the fantastic work that KidsCan does for New Zealand families. They really put their all into this year’s fundraising campaign.” says Derek Raux, Bakers Delight New Zealand Country Manager. “It means a lot to all of us to be able to give back to our local communities. We’re delighted that the money raised by our bakers will help some of the most vulnerable members of our society.”
Bakers Delight and The Warriors also came together to celebrate the end of the fundraiser at the Great Vodafone Warriors Charity Day on Sunday 30 June. Bakers Delight sponsored the Richmond Rovers RLFC Juniors to travel from Grey Lynn to watch the Vodafone Warriors versus the Penrith Panthers at Mt Smart Stadium. They were also able to enjoy a Bakers Delight Finger Bun Decorating Station, which was set up at the charity game.
KidsCan is a Charitable Trust that provides food, clothing and basic health items in schools to enable Kiwi kids living in hardship to reach their full potential. The organisation currently works with over 741 low decile schools across New Zealand.
“The Bakers Delight team put a huge amount of effort into the Finger Bun fundraising campaign – that is clear in the results that they have achieved, far surpassing their original target,” says Julie Chapman, CEO & Founder of KidsCan. “We’re looking forward to continuing to work together to help even more Kiwi kids in need.”
For more information on KidsCan, including information on how to support as an individual or business partnership, visit KidsCan.org.nz.